Agency Network: 
May 2018


The iconic 1971 Hilltop is reimagined in today's world. Coca-Cola is encouraging people to show a little kindness and empathy this Ramadan, whether or not you personally observe the religious festival. The ad follows a homesick and lonely Muslim woman who finds some unexpected empathy on a challenging day, while fasting. Seasoned ad-watchers will also notice that the spot also features a cover of the famous Coca-Cola anthem ‘I’d Like to Teach the World to Sing’.

Film advertisement created by FP7, United Arab Emirates for Coca-Cola, within the category: Non-Alcoholic Drinks.

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kleenex's picture

Cute... Not that special.

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