To get viewers hyped for its 2018 “CMT Music Awards,” CMT called on long-time collaborator, 2C Creative (“2C”), for a custom event spot featuring the agency’s signature special-effects touch. The goal was to take the network’s concept – that the CMT Music Awards will blow your mind – beyond the figurative and, in a creative/playful way, convey the fun that differentiates this award’s show experience from all the others.
Film advertisement created by 2C Creative, United States for CMT, within the categories: Music, Professional Services.
Chief Creative Officer: Chris Sloan
General Manager, Senior Director of Operations: Nikki Coloma
Live-Action Director / Creative Director: Brian Eloe
Writer / Producer: Cheryl King
Editor: Jesus Martinez
Executive Producer, Graphics: Bob Cobb
Compositor / Colorist: Dmitri Zavyazkin
Graphic Designer: Andy Fernandez
Technical Operations Managers: Ashley Hartford
Assistant Editors: Williams Naranjo, Kelly Lanman
Audio Engineer: Cesar Haliwa
DOP: Andrew Turman
Line Producer: Chris Stoerchle
Production Designer: Gregg Horne