Agency Network: 
September 2010


Performed by The AXIS for Two-Three Media Group LLC, Dallas, TX

Film advertisement created by The Richards Group, United States for Chrysler, within the category: Automotive.

Advertising Agency: The Richards Group, Dallas, TX, USA

Creative Director: Rob Baker and Jimmy Bonner

Producer: Ally Tarter

Art Director: Mike La Tour

Copywriter: Chad Berry

Production Company: Lucky Twenty One, Dallas, TX

Director: Marc and Melanie Chartrand

Executive Producer: John Gilliland

DP: Marc Chartrand

Producer: John Gilliland

Editorial Company / Post: Lucky Twenty One, Dallas, TX

Editor / Online Editor: Marc Chartrand

Executive Producers: Jeremy Besser, John Gilliland

Colorist: Marc Chartrand, Lucky Twenty One, Dallas, TX

Audio Post: 3008 Editorial, Dallas, TX

Mixer: Matt Cimino,

Music: Written by Kristopher Cho Flagg and Seyed Milad Nazeri
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Highest Rated

jackmancer2017's picture

Meh, not a story to it.

pschaffer's picture

We love this spot. The fact that we represent Marc & Melanie a total coincidence.

Activity Score 4
Guest's picture

Absolutely beautifully crafted, to be sure, but off-brand I'd say. Not aimed squarely at Ram-people. There would be other fair-related executions that would have been as interesting but with the ballsier vibe this audience would identify with.

But it is beautiful. Great music too. I have to give it 7 stars for making the world slightly more beautiful, instead of a bit uglier like most stuff from Dodge.

Guest's picture

i think to the target ram buyers a better copy line could have been worked on

captain S's picture

the ad and the brand dont go hand in hand

captain S
Activity Score 2
Mumbai |


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jackmancer2017's picture

Meh, not a story to it.

Guest's picture

Great work, amazing visuals!

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