C.P. Group’s corporate mission is to drive Thai society towards real sustainability. One of its urgent tasks is to address the environmental problems that pose a real danger for human lives and the world we live in. In Thailand alone, there are as high as 2 million tons of plastic waste produced every year, causing great loss in the marine ecosystem.
Film advertisement created by Ogilvy, Thailand for Charoen Pokphand Group, within the categories: Industrial, Agriculture, Public Interest, NGO.
Chief Creative Director: Nopadol Srikieatikajohn
Creative Director: Panu Meepaibul
Copy writer: Tipwarin Boonyathai
Art Director: Jutarat Kongton
Group Strategy Director: Sasipa Mongolnavin
Senior Associate: Kamemachat Kwaipun
Business Director: Tuangyos Charoensiri
Account Director: Napat Wuttijariyakul
Account Associate: Alisa Horlertkul
Producer: Uravasee Chaturongakul, Yuthapong Varanukrohchoke
Production House: Sunshine Etcetera