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The freshness loan by Bingo Credit

Campaign
Agency Network: 
Published/Aired: 
October 2009

Also From This Campaign 3

Description

Teaser ad.

To promote their responsible loans, Cetelem decided to criticise the behaviour of credit companies by creating a fake advertising campaign for a fake credit company called Bingo Credit. As you'll see, Bingo Credit are more than dishonest...

Film advertisement created by TBWA, France for Cetelem, within the category: Finance.

Advertising Agency: TBWA, Paris, France
Creative Directors: Eric Holden, Rémi Noel
Art Director: Mohamed Bareche
Copywriter: Daniel Perez
Director: David Gray
Production company: LaPac Paris
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Anov Communication's picture

In France, this serie of Ads is such brillant ! Brand Image of Cetelem's growing fast because the final message is well enonciate !
We pretty enjoy it in Anov

Anov Communication
Activity Score 42
morse's picture

Let me decide how I want to spend my borrowed money, I don't need Cetelem to decide for me. Thank you very much. Fun video though.

morse
Activity Score 18121
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

l4rry's picture

Sexist ads are always amusing... but would get slaughtered in the modern world for political correctness!

l4rry
Activity Score 14
Graphic Designer at London
Roger Keynes's picture

Kind of old strategy... don't you think?

Roger Keynes
Activity Score 5498
Copywriter |

The Jobless Writer
Will Think for Salary

Guest's picture

Hello,Valuable Client.!!!!

Are you in any kind of financial difficulty.? or do you need a loan at a very low interest rate to pay off your bills and start up a new life, your help is at your door step we the Management of Cash Flow Lenders P.L.C are here to assist you in your situation contact us today at :(cashflowlenders@gala.net) for easy and reliable loan,we offer loan at 2% to individuals companies and firms who are in financial break down and need help. your situation can also be changed your support is our concern.

Best regard
Mr.Megan Thomas

Website:http://www.cashflowlenders.com
Company Address:904 MALIA TORELA ISTANBUL TURKEY.

Guest
LeroyChristian's picture

hahahahahaha

LeroyChristian
Activity Score 392
Other at Nanyang Academy of Fine Arts
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