Description
Film advertisement created by Atomic, United Kingdom for Cancer Research UK, within the category: Public Interest, NGO.
Advertising Agency: Atomic London, UK
Creative Partners: Guy Bradbury, Dave Henderson
Creative Team: Guy Bradbury, Dave Henderson, Max Sizeland, James Halladay
Head of Design: Pete Mould
Head of Planning: Steve Hopkins
Business Director: Mel McMillan
Account Manager: Catherine Martyn
Project Manager: Charlie Berry
TV Producer: Tim Page
Director: Will Williamson
TV Production: Armoury / London
Creative Partners: Guy Bradbury, Dave Henderson
Creative Team: Guy Bradbury, Dave Henderson, Max Sizeland, James Halladay
Head of Design: Pete Mould
Head of Planning: Steve Hopkins
Business Director: Mel McMillan
Account Manager: Catherine Martyn
Project Manager: Charlie Berry
TV Producer: Tim Page
Director: Will Williamson
TV Production: Armoury / London
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Apr 01, 2019 - 6:49Maybelle
The body language of the blonde lady when she first speaks is negative. She is shaking her head implying she isn't really going to support Cancer Research UK, however when she speaks again her body language is positive. All of the other people have very positive body language throughout implying they genuinely care and mean what they say. I feel that the negative body language spoils the advert.
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