Description
Film advertisement created by BBDO, United Kingdom for Cancer Research UK, within the category: Public Interest, NGO.
Creative Directors: Mike Crowe, Rob Messeter
Copywriter: Charlotte Adorjan
Art Director: Michael Jones
Agency Planners: Emily Harlock, Sarah Sternberg
Account: Gareth Collins, Emily Atkinson, Ally Humpherys
Agency Producer: Sophie Horner
Media Agency: Mediacom
Media Planner: Lucy Mitchell
Production Company: Rogue
Producer: Maddy Easton
Director: Sam Cadman
Sound: Gary Turnball / Grand Central Recording Studios
Post: Joseph Tang / The Mill
Editor: Kev Palmer / TenThree
Model Makers: Artem
Music: The Sound Works
Highest Rated
So f*cking disturbing. But I guess it works.
An axe murderer of ads.
A different way to use passers: usually they are part of the Ad, they actively interact. This time the interaction is passive...as the one with the cancer.
...and the only ones who understand the meaning are the viewers online.
Great job!
BUTTT if that was real it would have been noticed a lot though...
So f*cking disturbing. But I guess it works.
An axe murderer of ads.
They didn't ignore it because they walked around it.
I'm gonna try say something positive
This ad looks soooo Fake!
How the hell can anyone ignore such strange thing?
I would've stopped & sit there for hours just to get to know what is it exactly.
No matter how much busy i'm.
(The DOG noticed it though. smart ! :'D )
Shraddha
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