#NowOrNever
Description
Film advertisement created by Cossette, Canada for Canadian Olympic Committee, within the category: Public Interest, NGO.
Advertising Agency: Cossette, Toronto, Canada
Chief Marketing Officer: Derek Kent
Brand Connections / Digital Strategy Director: Todd Denis
Brand Marketing Director: Kim Astley
Executive Creative Director: Glen Hunt
Associate Creative Directors: Yusong Zhang, Dhaval Blatt
Art Director: Dave Laing
Copywriter: Heather Kinoshita
Group Account Director: Erin O’Connor
Brand Supervisor: Jamie Artkin
Producer: Barb Gibson
Strategists: Jason Chaney, Kevin McHugh
Technology Strategist: Joe Dee
Director: Mark Zibert / Sons and Daughters, Jordan Dashner / Descendants TV
Executive Producer: Jeff Darragh / Sons and Daughters
Photographer: Andy Ferreira
Typographer: Ben Weeks
Editor: Michelle Czukar
Executive Producer: Sam McLaren
Colourist: Roslyn Di Sisto / Smith
On-line Artist: James Andrews / Smith
Producer: Emma Wojick / Smith
Creative Director: Daenen Bramberger / Apollo Studios
Executive Producer: Tom Hutch / Apollo Studios
Chief Marketing Officer: Derek Kent
Brand Connections / Digital Strategy Director: Todd Denis
Brand Marketing Director: Kim Astley
Executive Creative Director: Glen Hunt
Associate Creative Directors: Yusong Zhang, Dhaval Blatt
Art Director: Dave Laing
Copywriter: Heather Kinoshita
Group Account Director: Erin O’Connor
Brand Supervisor: Jamie Artkin
Producer: Barb Gibson
Strategists: Jason Chaney, Kevin McHugh
Technology Strategist: Joe Dee
Director: Mark Zibert / Sons and Daughters, Jordan Dashner / Descendants TV
Executive Producer: Jeff Darragh / Sons and Daughters
Photographer: Andy Ferreira
Typographer: Ben Weeks
Editor: Michelle Czukar
Executive Producer: Sam McLaren
Colourist: Roslyn Di Sisto / Smith
On-line Artist: James Andrews / Smith
Producer: Emma Wojick / Smith
Creative Director: Daenen Bramberger / Apollo Studios
Executive Producer: Tom Hutch / Apollo Studios
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Highest Rated
May 05, 2015 - 17:16adri10288
See this ad more than once on tv and it will annoy you. There must've been something a little more inspiring than coaches yelling the word "now"...it elicits 0 emotional response.
Copywriter at Zebra Studios
Apr 23, 2015 - 15:57T.
I'd give this one a medal. Great sound design and track.
What's your ad telling the consumer?
Apr 24, 2015 - 10:06MacMonkey
Do people really shout, "Now"?
Don't they shout, "Go"?
Graphic Designer
May 05, 2015 - 17:16adri10288
See this ad more than once on tv and it will annoy you. There must've been something a little more inspiring than coaches yelling the word "now"...it elicits 0 emotional response.
Copywriter at Zebra Studios
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