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L'attesa

Agency Network: 
Published/Aired: 
November 2011

Description

Film advertisement created by Bcube, Italy for Campari, within the category: Alcoholic Drinks.

Caption

Isn’t it true that the expectation of pleasure is a pleasure itself?

Advertising Agency: Bcube, Milan, Italy
Director: Joel Schumacher
Executive Creative Director: Simone Ferrari
Chief Creative Director: Luca Zamboni
Art Director: Domenico Roselli
Copywriter: Claudia Buccheri
Director Of Photography: Colin Watkinson
Costume Designer: Daniela Verdenelli
Production Designer: Antonio Piciulo
Costume Designer: Daniela Verdenelli
Hair Stylist: Vincenzo Cavicchi
Make-Up Artist: Dario Pontremoli
Agency Tv Producer: Sonia Silvestrini
Cdp: Filmmaster
Executive Producer: Karim Bartoletti
Producer: Nicole Lord
Casting Director: Donna Grossman Casting
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Highest Rated

Andrej's picture

Yawn.

Andrej
Activity Score 656
Copywriter
andylefty's picture

Taxing to watch.

andylefty
Activity Score 4535
Graphic Designer at Central Saint Martins College of Art and Design
Tom Megginson's picture

Left me cold.

Tom Megginson
Activity Score 548
Creative Director at Acart Communications
Andrej's picture

Yawn.

Andrej
Activity Score 656
Copywriter
sambuca's picture

kinda reminds me of this (1000x better)

http://adsoftheworld.com/media/tv/heineken_the_entrance

sambuca
Activity Score 1066
Art Director at tolingo GmbH
Naino's picture

kinda lacks something... like the ending line though

Naino
Activity Score 98
Hadrons's picture

They over did it - text , gestures, faces, celebration "mode", the colors... too much of everything.
Especially when you compare it to this ad: http://adsoftheworld.com/media/tv/martini_luck_is_an_attitude#comment-...

Hadrons
Activity Score 6064

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

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