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Raise the Bar

Agency Network: 
Published/Aired: 
August 2008

Description

Film advertisement created by John St, Canada for Bueno, within the category: Confectionery, Snacks.

Advertising Agency: John St. Toronto, Canada
VP of Marketing, Ferrero Canada: Mark Wakefield
Creative Directors: Stephen Jurisic & Angus Tucker
Art Director: Elizabeth Whalen
Copywriter: Jennifer Rossini
Agency Producer: Michelle Orlando
Production Company: OPC
Director: Jim Hosking
Director of Photography: James Gardner
Executive Producer: Harland Weiss
Line Producer: Merrie Wasson
Editing: Brian Wells, School Editing
Visual Effects: Crush
Sound Design: Imprint Music
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Highest Rated

smart ass's picture

Could a voice-over be anymore annoying?

Besides that: decent daily business.

smart ass
Activity Score 2
Copywriter / Scholz & Friends Hamburg |

When life is a bitch, fuck it!

smart ass's picture

Could a voice-over be anymore annoying?

Besides that: decent daily business.

smart ass
Activity Score 2
Copywriter / Scholz & Friends Hamburg |

When life is a bitch, fuck it!

extraboy's picture

agree

extraboy
Activity Score 91
Copywriter at McCann ERICKSON
Crisp One's picture

i wonder what that voice sounds like in bed?

Crisp One
Activity Score 2005
Other at New York
mark3r's picture

Nice, i can see how this would appeal to women..

mark3r
Activity Score 1949
Art Director at Scout
CGilb09's picture

I love it. I like the voice over, it's not so freaking cliche sounding.

CGilb09
Activity Score 572
Northlich/ University of Cincinnati |

Tweet tweet: @ThisAbility

askon's picture

that woman at the end took a sketchy bite off that bar

askon
Activity Score 431

-- 9 out of 10 dentists agree that most people will believe any statistic you throw at them.

stitchy's picture

thats awefulllllll

stitchy
Activity Score 779
creative design
Crisp One's picture

reminds me of that cleaning lady campaign...any body remember who thats from?

Crisp One
Activity Score 2005
Other at New York
dansheppy52's picture

i was gonna say the same thing. It was tide or something like that.

dansheppy52
Activity Score 398
University of Nebraska-Lincoln |

-----
"There is no entitlement to the consumer's attention. It is earned."
-Luke Sullivan

www.dbsheppard.com

LeeMoh's picture

The thought line is nice, but nothing else is!

LeeMoh
Activity Score 424
simon.gross's picture

Great. Funny. Loved the first shot of the woman coming out of the massage marathon. It's a giggler, that's for sure. VO is great. Sort of mock empowerment style femmo-nazi sounding. good stuff.

simon.gross
Activity Score 541
Copywriter at Clemenger BBDO
Guest's picture

HA HA HA HA HA HA HA HA OH COME ON!!! THIS IS GOLDEN!!!
THE WOMAN'S VOICE OVER JUST GETS ME REVVED UP!! I JUST WANT TO STAND UP ON THE ROOF TOPS AND SCREAM "I RAISED THE BAR"!!!!!

And plus its funny as fuck!! The woman's hair/eye-makeup in the slept 'till 4pm, hahaha the spa woman stumbling out! The 9 dollar coffee its all brilliant!!!
loves it!!!

Guest
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