Pen spinning

Campaign
Agency Network: 
Published/Aired: 
February 2013

Also From This Campaign 2

Description

Film advertisement created by Toy, France for BIC, within the category: Office Equipment.

Advertising Agency: Toy Agency, Paris, France
Creative Director: Nicolas De Dampierre
Art Director: Giselle Navarrette
Copywriter: Tiampa Bamrounsavath
Productors: Soixante-Quinze
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Kazu Sato's picture

So, whats the message?

Kazu Sato
Activity Score 107
ankitadv's picture

nice ad

ankitadv
Activity Score 818
reasonwhy's picture

Kazu Sato > According to me there's no need to have a message in those ads.
The product is already much known by anyone. This is just a funny reminder, playing with the product.

reasonwhy
Activity Score 147
Art Director
kleenex's picture

They have a concept, but the ads do nothing for me.

kleenex
Activity Score 58777
Web Designer/Developer
Temple's picture

Could use better storylines.

Temple
Activity Score 11339
Creative Director
choykawing's picture
choykawing
Activity Score 31
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