The campaign celebrates children’s resilience, portraying them as heroes, not victims. ‘Believe in Me’ is a direct appeal from the children as if you believe in children, they will eventually start believing in themselves, and with self-belief anything is possible.
Film advertisement created by FCB, United Kingdom for Barnardo's, within the category: Public Interest, NGO.
Chief Creative Officer: Owen Lee
Art Director: Jack Walker
Copywriter: Ali Dickinson
Business Director: Jonny Ray
Account Manager: Hestor Manning Marsh
Planning Director: Chris Baker
Producer Charlotte: McConnell
Director: Sara Dunlop
Production Company: Rattling Stick
Producer: Ellie Fry
Editor: Amanda James
Post - Production Producer: Jack Williams
Post - Production: The Mill
Audio Post - Production: String, Tins