Agency Network: 
Published/Aired: 
December 2009

Description

Film advertisement created by Ogilvy, South Africa for Audi, within the category: Automotive.

Advertising Agency: Ogilvy & Mather RST&M Johannesburg, South Africa
Director: Miles Goodall
Director of Photography: Miles Goodall
Production Co & City: Suburban, Cape Town
Producer: Sonja Terhorst
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Highest Rated

sahilosophy's picture

Good one. Liked the concept.

sahilosophy
Activity Score 73
Copywriter
CurryJ's picture

'everything else might seem a little backward'? Ooooh.....nice pun!!!

CurryJ
Activity Score 937
Copywriter |

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I think; therefore I am

mikeelrapido's picture

Nice idea.

mikeelrapido
Activity Score 1921
Copywriter at Evo S.C. |

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sahilosophy's picture

Good one. Liked the concept.

sahilosophy
Activity Score 73
Copywriter
germanhudders's picture

Not convinced about the everything may seem backwards as a message for the car, but other than that its a great ad

germanhudders
Activity Score 332
Copywriter at Droga5
shahidali's picture

superb. great direction. awesome creative. and what a line.

shahidali
Activity Score 4037
Dhaka, Bangladesh |

shahid

dave.swanson's picture

perfect line. the ad itself creates an intrigue. It starts off making you wonder what is going on, which keeps you interested and then slaps you in the face with the perfect tag line. I love it.

this is the type of ad that makes you smile because it was just so good.

dave.swanson
Activity Score 127
Ringling College of Art and Design
WillyLatasa's picture

Good concept, but executions are kind of soft...

WillyLatasa
Activity Score 608
Art Director at Sinus.la |

"Bright ideas bring better results"

bhu's picture

Great stuff good execution fentastic line.

bhu
Activity Score 35
Creative Director at Percept H |

www.bhushanvelur.blogsppot.com

Reality Check's picture

It's a good commercial. But its stylish direction may lead some to mistake it for a great one.

Reality Check
Activity Score 2487
micke17's picture

nice

micke17
Activity Score 114
cruzialx's picture

Nice pun!!! Overtaking

cruzialx
Activity Score 190
Affinity Express Inc.
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