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The comeback

Agency Network: 
Published/Aired: 
September 2016

Description

Film advertisement created by Razorfish, United States for Audi, within the category: Automotive.

Advertising Agency: Razorfish, New York, USA
Executive Creative Director: Preethi Mariappan
Creative Director / Copywriter: Felix Stock
Strategy Director: Kathrin Dariz
Copywriters: Anna Dressler, Fay Kornmeier
Production: Stink
Executive Producers: Martina Lülsdorf, Julian Holland
Producer: Isabel Kast
Director: Stephan Wever
Dirctor of Photography: Cezary Zacharewicz
Concept / Design: Sehsucht, Stink
VFX / Postproduction: Sehsucht
Editor: Stink, inhouse
3D: Daniel Jahnel, Timo von Wittken, Ulf Gieseler, Jannes Kreyenberg, Jakob Schulze - Rohr
Rigging: Martin Chatterchee
Compositing: Florian Zachau, Jona Maluk
Producers: Jan Tiller, Stephan Reinsch, Felix Niehoff / Sehsucht
Color Grading: Electric Theatre
Music Composer: Meik de Swaan
Sound FX / Mix: Hesse Studios Berlin
Mixing - Engineer: Lukas Walter
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Highest Rated

sacrilegend's picture

Yes, except the classic Mr. W is is actually funny, has a surprising twist, is related to the idea, and also flawlessly executed.

This Audi ad is complete rubbish. Like an agency of juniors imitating the style without understanding the substance.

sacrilegend
Activity Score 3394
Copywriter
stereodeluxe's picture

The Music, the narrative, So much alike, it could pass for an homage: https://www.youtube.com/watch?v=u5WV51pXBh0

stereodeluxe
Activity Score 176
Graphic Designer
sacrilegend's picture

Yes, except the classic Mr. W is is actually funny, has a surprising twist, is related to the idea, and also flawlessly executed.

This Audi ad is complete rubbish. Like an agency of juniors imitating the style without understanding the substance.

sacrilegend
Activity Score 3394
Copywriter
kleenex's picture

Not a good spot at all.

kleenex
Activity Score 58667
Web Designer/Developer
bobafett's picture

Brilliant, simple, fun, well crafted.

bobafett
Activity Score 2322
Chief Creative Officer
Naveen Aravin's picture

Noice.

Naveen Aravin
Activity Score 18
Client Servicing
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