Agency Network: 
Published/Aired: 
May 2011

Description

Film advertisement created by BBDO, United States for AT&T, within the category: Electronics, Technology.

Advertising Agency: BBDO, New York, USA
Chief Creative Officer: David Lubars
Executive Creative Director: Greg Hahn, Ralph Watson
Creative Director / Art Director: Jens Waernes
Copywriter: Writer Oliver Handlos
Executive Producer: Grant Gill
Music Producer: Melissa Chester
Production Company: Epoch Films
Director: Phil Morrison
Executive Producer: Lisa Margulis
Producer: Timory King
Editorial: Arcade Editorial
Editor: Paul Martinez
Producer: Kirsten Thon / Webb
Post Efx: Spontaneous
Managing Director: Marcos Lansdel
Executive Producer: Justin Lane
Post Efx: Spontaneous
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Highest Rated

renatonl's picture

just funny... no more to tell

renatonl
Activity Score 80
Copywriter at Copywriter
CrackerJackFlash's picture

I actually blew some snot on this one. Funny stuff for a tough client.

CrackerJackFlash
Activity Score 19603
Creative Director |

www.crackerjackflash.com

bhuvneshwar.chd's picture

i like this . . . real color

bhuvneshwar.chd
Activity Score 989
Graphic Designer at artist, illustator, designer |

"If you are irritated by every rub, how will you be polished?"
— Rumi

shahidali's picture

common route. done so many times before while promoting TV.

shahidali
Activity Score 4067
Dhaka, Bangladesh |

shahid

kleenex's picture

still found it funny.

kleenex
Activity Score 57895
Web Designer/Developer
Bob.C's picture

Obvious once you see the spider on the screen the first time, but still funny. + it fits with AT&T brand

Bob.C
Activity Score 1157
Copywriter at Convince Ltd |

= http://we-convince.com/ =

Killer Sambayano's picture

Not too much clever, but very funny, hehehe

Killer Sambayano
Activity Score 19
Copywriter
AdBuzzer's picture

I loved it even though it's a pretty obvious way of communicating the benefit.

AdBuzzer
Activity Score 1174
Marketing Manager |

http://adbuzzer.wordpress.com

ambareesha's picture

bit funny only

ambareesha
Activity Score 253
Graphic Designer |

- @mbi

ambareesha's picture

they are promoting it as it's so hard and colors are so natural

ambareesha
Activity Score 253
Graphic Designer |

- @mbi

renatonl's picture

just funny... no more to tell

renatonl
Activity Score 80
Copywriter at Copywriter
renatonl's picture

just funny... no more to tell

renatonl
Activity Score 80
Copywriter at Copywriter
Ed Rapport's picture

the element of surprise was executed brilliantly!

Ed Rapport
Activity Score 724
Copywriter at Bookshop Ads - Advertising Portfolio Workshop - Copywriting
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