Yessian Music

Campaign
Agency Network: 
Published/Aired: 
August 2010

Also From This Campaign 3

Description

BBDO New York tapped music masters Yessian to create a tune for AT&T's Blackberry Torch that's causing an astounding internet stir. Yessian's original track has drawn immense attention to the spot with viewers and the incredible interest in this song. Demonstrating advertising at its best, AT&T's Blackberry Torch is available today, but you don't have to get the phone to experience the wonder of it all. With offices in New York, Detroit and Los Angeles, Yessian is a global collective of producers, composers, music supervisors, research creatives and recording artists. With six full service recording studios and Dragon Licks, our music licensing and research division of indie bands and well-known artists, we offer a complete source for music, sound design and soundscapes. This powerful combination has allowed us to enlist some of the world's best known brands in film, television, advertising, gaming and theme parks as clients.

Film advertisement created by BBDO, United States for AT&T, within the category: Electronics, Technology.

Advertising Agency: BBDO, New York, USA
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Guest's picture

Total ripoff of Sprint's Palm Pre ads, but executed well.

Guest
TommyO's picture

Yeah, ok.

TommyO
Activity Score 1866
Copywriter |

That's me!
http://resiseymilim.wordpress.com

Guest's picture

Cool!

Guest
dollypoppin's picture

Nice phone. :) Ad's average though.

dollypoppin
Activity Score 1423
Copywriter at Conceptboard Advertising |

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"Nihil sub sole novum"

Guest's picture

Sounds like Charlatans "One to Another" if you ask me....

Guest
Guest's picture

here here... i honestly just walked through the room by the tv and stopped in my tracks thinking it WAS some unused remix of The Charlatans "One To Another" (Tellin Stories ©1997, Beggars Banquet Records)

Guest
Guest's picture

I love blackberry!

Guest
Guest's picture

Honestly, I couldn't care less about the phone, it's the song i'm interested in. Are they releasing a full version of this, or is it just going to stay a 30 second clip?

Guest
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