Energy. One Powerful Story.

Agency Network: 
Published/Aired: 
January 2011

Description

Film advertisement created by Euro RSCG, France for Areva, within the category: Industrial, Agriculture.

Advertising Agency: Euro RSCG C&O, France
Executive Creative Director: Jérôme Galinha
Copywriter film: Georges Picaut
Art Director film: Stephane Franck
TV Producer: Virginie Meldener
Agency Producer: Christine Meneux
Director: H5
Production Company: ADDICT / Stéphane Kooshmanian, Delphine Rodet
Post-Production Company: BUF
Sound Production: Rémy Péronne / La Maison de Production)
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Highest Rated

RG's picture

Simple.

RG
Activity Score 184
Copywriter |

RG

morse's picture
morse
Activity Score 18159
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

MaximeGK's picture

That's exactly what I was going to post. Kudos.

MaximeGK
Activity Score 78
CuriousPencil's picture

Great spot, lovely camerawork - especially the shake/tremble/heatbump transitions.

@Morse, I don't see any connection with the Ford spot, apart from the moving camera.

CuriousPencil
Activity Score 4199
Copywriter
sirvan's picture

Wow. How many pandas died for this spot?

sirvan
Activity Score 29856

+++

"I love some things, and don't love some other things."

jackmancer2017's picture

Love it, of course, the animation does most of it's work, but the soundtrack is lovely too. I was like halfway "hey I know this song" but didn't really know what song it was until it morphed in the last part.

When you look at it again and know it's about energy you see new things, making it a joy to watch again :)

jackmancer2017
HappyHour's picture

Well that was fun.

HappyHour
Activity Score 2377
kleenex's picture

One minute of pure fun.

kleenex
Activity Score 58777
Web Designer/Developer
CommandZ's picture

This really sucked me in with it's immersive POV camera. Kudos to BUF. They've been around awhile and do great work.

CommandZ
Activity Score 2515
Creative Director
Sdb's picture

Phoooooooo. Brilliant.

Sdb
Activity Score 1362
Copywriter at Working as an intern with O & M, Kolkata for 6 months
RG's picture

Simple.

RG
Activity Score 184
Copywriter |

RG

Temple's picture

Not something special. Not to mention the, hm, let's just say weird choice of FunkyTown as a corporate soundtrack.

Temple
Activity Score 11339
Creative Director
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