iPad is Electric

Agency Network: 
Published/Aired: 
November 2010

Description

Agency Producers: Anne Oburgh, R.J. Pomeroy

Film advertisement created by TBWA, United States for Apple, within the category: Electronics, Technology.

Advertising Agency: TBWA\Media Arts Lab, USA
Chief Creative Officer: Duncan Milner
Executive Creative Directors: Eric Grunbaum, Scott Trattner
Creative Director: Chuck Monn
Art Directors: Jay Berry, Paula Cristalli, Anthony Williams
Copywriters: Nathan Goldberg, Ted Kapusta
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Highest Rated

Guest's picture

cool design really like it.Love the guitar bit.
Everything you need to know about iPad:http://www.aneesoft.com/tutorials/ipad/index.html

Guest
jackmancer2017's picture

Hmm, I don't really like it. Too many USP's smashed into this. Showing possibilities is fine but this wasn't a super elegant way. If it wasn't for this amazing product the ad wouldn't have made it on this archive I think,

jackmancer2017
miko1aj's picture

yep. mac ad style is boring as... as... mac ad. But watching this made me think if this is not a future of computers. Probably touchscreen will be a standard in few years ahead. We'll see.

miko1aj
Activity Score 3086
pez's picture

Good, as always.. I loved the end, good touch.

pez
Activity Score 1804
Creative Director
Guest's picture

cool design really like it.Love the guitar bit.
Everything you need to know about iPad:http://www.aneesoft.com/tutorials/ipad/index.html

Guest
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