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Coldplay Sonic

Agency Network: 
Published/Aired: 
May 2008

Description

Stefan Sonnenfeld, Brian Robinson

Film advertisement created by TBWA, United States for Apple, within the category: Recreation, Leisure.

Advertising Agency: TBWA\Media Arts Lab, USA
Chief Creative Officer: Lee Clow
Executive Creative Directors: Eric Grunbaum
Creative Director: Scott Trattner
Art Director: Scott Trattner
Copywriter: Eric Grunbaum
Senior Agency Producer: Mike Refuerzo
Production Co: Anonymous Content
Director: Mark Romanek/Logan
DP: Adam Kimmel
Editorial Co: Nomad Editing Company, Inc
Editor: Glenn Martin
Animation / Design Co: Logan
Visual Effects Co: Mork & Lys
Lead Compositor: Brandon Sanders
Post Co: CO3
Song title: Viva la vida, Coldplay
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Highest Rated

in the name of ad's picture

it would be a cool way for an evolution of the ipod campaigns!
nice!

in the name of ad
Activity Score 456
copywriter
diegocontrerast's picture

so cool

diegocontrerast
Activity Score 31
Method Creative, SMU
FlyingDogs's picture

Lovely! Looking forward to watch the whole video.

-----------------------------------------
http://godwindmello.blogspot.com
http://www.flickr.com/photos/godwind

FlyingDogs
Activity Score 968
Copywriter
MonsieurD.'s picture

Wooooowwwwwwww... Just love it..

Where can i find the whole video?

MonsieurD.
Activity Score 42
Art Director, Casa Galeria
groovyspoon's picture

Fantastic.
Great production... not much of a concept... but who cares... it looks great!
The itunes ads haven't changed much in the last few years, but I like the way they have evolved.

groovyspoon
Activity Score 57
Graphic Designer
silenciorn's picture

It's amazing how they manage to make such pieces of art... It makes me think of what in the movie "Pirates of Sillicon Valley" says the Steve Jobs about the Microsoft people: "we [apple] have culture".

Beautiful. I think that's what special effects are made for.

silenciorn
Activity Score 153
MoO media |

si fai il mio nome, non ci sono più...

RM's picture

Coldplay's album is going to be HUGE and this song is fantastic, they really are evolving as a rock group - so many similarities between them and The Beatles - great ad by the way, it just makes you love Apple even more...

RM
Activity Score 419
Copywriter
shitix-'s picture

you just killed my ipod!!!:(((

shitix-
Activity Score 234
in the name of ad's picture

it would be a cool way for an evolution of the ipod campaigns!
nice!

in the name of ad
Activity Score 456
copywriter
ManchuChanchu's picture

fantastic! how do they make such cool looks

ManchuChanchu
Activity Score 701
Art Director
Sharp's picture

Great job. I love the Apple branding.

But on a side note I’m really interested to see what CP+B does with the Microsoft brand. I expect nothing short of brilliant. What else would you expect for 300 million?

Sharp
Activity Score 216
Art Director
blueturtles's picture

Leave it to Lee...

blueturtles
Activity Score 239
Art Director at BBDO
new designer's picture

very graphical looking ad, don't really like this song tho.

new designer
Activity Score 98
Sheffield,England
AERC's picture

What's the great idea????....good visual, that's all!!!!

AERC
Activity Score 61
Art Director
hbynoe's picture

i love this.

hbynoe
Activity Score 9
ICP
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