The Distraction

Campaign
Agency Network: 
Published/Aired: 
December 2016

Also From This Campaign 5

Description

Cute, funny, violent and dark campaign that announces The 2017 ANDY Awards call for entries, which mocks stereotypical PSA advertising with an industry twist. Instead of protecting the whales, we’re saving ideas from senseless deaths due to bad focus groups, legal hurdles and distracted creative directors, to name a few.

Film advertisement created by Deutsch, United States for ANDY Awards, within the category: Professional Services.

Advertising Agency: Deutsch, New York, USA
Chief Creative Officer: Pete Favat
Chief Technology Officer: Winston Binch
Chief Creative Officer: Dan Kelleher
Chief Technology Officer: Trevor O'Brien
Executive Creative Directors: Menno Kluin, Pete Johnson
Creative Directors: Sam Shepherd, Frank Cartagena
Copywriter: Fanny Josefsson
Art Director: Ilana Wolstein
Social Copywriter: Dean Coots
Social Art Director: Rachel McEuen
Director of Integrated Production: Joe Calabrese
Producers: Cheryl Masaitis, Heather Black
Digital Design Lead: Michael Mitzman
Senior Digital Producer: Meg Ryan
Digital Animation: Matthew Severin
Animation: Superfiction
Website Developer: Ryan Moylan
UX Designer: Kory Rozich
Project Manager: Alden Davis
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Highest Rated

kleenex's picture

A lot of people would.

kleenex
Activity Score 57873
Web Designer/Developer
morse's picture

I want to farm those ideas.

morse
Activity Score 18121
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

kleenex's picture

A lot of people would.

kleenex
Activity Score 57873
Web Designer/Developer
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