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Smutley

Published/Aired: 
March 2011

Description

Challenge: To de-dramatize the somewhat embarrassing, if not plain awkward, moment when “rubber protection” needs to be discussed.

Film advertisement created by Goodby Silverstein & Partners, France for Aides, within the category: Public Interest, NGO.

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Wordnerd's picture

Nice. maybe too funny to be effective but i like it. there are enough depressing ads for that topic anyway

Wordnerd
Activity Score 6692
Copywriter
pez's picture

Love it!

pez
Activity Score 1804
Creative Director
morse's picture

I think it's funny and will surely go viral which is important for the message to get to its audience.

morse
Activity Score 18121
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Prof's picture

oh dear erik...bit lost there in the states arent ya?

Prof
Activity Score 1449
Copywriter |

Quite really.

everartz's picture

cannes!

everartz
Activity Score 7613
Art Director |

| everartz |

atb2005's picture

This was done by Goodby Silverstein & Partners, San Francisco, not France. The client is AIDES, France.
There will be an upcoming site linking to this campaign at http://blahblahblahblah.org/

atb2005
Activity Score 13557
jamesrothenburg's picture

Never thought I'd see an ad where someone has sex with a dolphin's blow hole.

jamesrothenburg
Activity Score 554
Art Director
Boxey's picture

Lame. Just because the client lets you do student work doesn't mean you should.

Boxey
Activity Score 8879
Melaleuca In-House
tytpol's picture

Not bad.

tytpol
Activity Score 777
Copywriter |

www.tytpol.com

kleenex's picture

OMG!!!

kleenex
Activity Score 58667
Web Designer/Developer
risikawi's picture

Did he do it on whales bolwhole? I didn't know nasal sex even existed

risikawi
Activity Score 44
Public Relations
Wolfgang's picture

awesome, even when using this old style illustration. love it.

Wolfgang
Activity Score 151
Art Director
trilobite's picture

great campaign,

trilobite
Activity Score 8
Marketing Manager at Universidad del Valle de Mexico
Draper's picture

Nice. But too long isnt it?

Draper
Activity Score 183
Creative Director
freakart's picture

hehe nice.

freakart
Activity Score 534
grapphic design / advertising |

_____________________________________________________________

Creativity!

freakart.lv | Twitter

HellFish's picture

Really good idea!! Congratulations guys!!

HellFish
Activity Score 185
Copywriter
Glut's picture

excellent

Glut
Activity Score 3935
Public Relations at Glut. Ideas Boutique.
CommandZ's picture

Flawless execution.

CommandZ
Activity Score 2511
Creative Director
Temple's picture

Gold Lion. Not since that animated france short film with the "baby baby" tune have we seen smt so good about aids.

Temple
Activity Score 11341
Creative Director
Hadrons's picture

bad as bad can be. next.

Hadrons
Activity Score 6064

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

twist's picture

Reminds me of Felix the Cat.. works a treat.

twist
Activity Score 6
Other
bgajus08's picture

Did that thing just fuck a dolphin and a seal?

bgajus08
Activity Score 136
Copywriter
poleva's picture

For some reason I don't really like this ad.

poleva
Activity Score 17
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