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Agency Network: 
Published/Aired: 
October 2020

Description

Traditional gaming stereotypes have become outdated. Many still associate this popular pastime with violence or suicide, but recent studies have found that people increasingly use games to build meaningful connections, open up about their feelings, and de-stress. You could say it’s a form of therapy, a way to cope with a whole new set of anxieties brought on by 2020.

Experiential advertisement created by The Community, United States for Rise Above The Disorder, within the categories: Gaming, Public Interest, NGO.

Advertising Agency: The Community, USA
Production: The Makers Lab
Music: Duotone
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