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The Anti-Dengue Bottle

Agency Network: 
Published/Aired: 
June 2019
Pilsen: The Anti-Dengue Bottle
Pilsen Experiential Ad - The Anti-Dengue Bottle

Description

Pilsen turned thousands of labels at 180 degrees to educate consumers into flipping their bottles and prevent nests of millions of larvae, intervening the production chain of the factory to create the first Anti-Dengue Bottle.

Experiential advertisement created by Havas, Paraguay for Pilsen, within the categories: Alcoholic Drinks, Public Interest, NGO.

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kleenex's picture

Love the idea.

kleenex
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