ADVERTISING

New York Lottery

Cash Court

Agency: McCann

Description

This "Cash Court" brings the Lottery's new 3D immersive game to life on an NYC basketball court.

This professional campaign titled 'Cash Court' was published in United States in April, 2017. It was created for the brand: New York Lottery, by ad agency: McCann. This Experiential medium campaign is related to the Gambling industry and contains 1 media asset. It was submitted almost 7 years ago.

Credits

Advertising Agency: McCann, NYC, USA
Chief Creative Officer: Eric Silver
Co-Chief Creative Officers: Sean Bryan, Tom Murphy
Executive Creative Directors: Mat Bisher, Dan Donovan
Creative Directors: Jason Ashlock, Dom Baccollo
Senior Copywriter: Andy Sciamanna
Senior Art Director: Johan Leandersson
Copywriter: Morgan Mack
Art Director: Jacqueline De Berry
Chief Production Officer: Nathy Aviram
Executive Producer / Innovation: Christine Lane
Senior Integrated Producer: Craig Sklaver
Executive Account Director: Scot Beck
Account Director: Caroline Fuller
Account Supervisor: Molly Vossler
Account Executive: Denis Mahon
Assistant Account Executive: Ellery Gitkin
Strategy Director: Laura Frank
Senior Strategist: Alexandre Nguyen
Production Company: Raucous Content
Director: Paul Iannacchino
Owners / Executive Producers: Steve Wi, Phyllis Koenig
Line Producer: Cody Ryder
Editorial Company: Cosmo Street
Editor: Cody Ryder
Assistant Editor: Josh Berger
Post Producer: Anne Lai
Visual Effects: Light of Day
Senior Producer: Anna Petitti
Producer: Sebastian Greene
Creative Director: Colin Stackpole
Director: Mathew K. Esolda
Finishing: Switch FX
Flame Artist:Andrew Rea
Creative Director: Jon Magel
Producer: Cara Flynn
EP: Diana Dayrit
Studio: Patten Studios
Director: James Patten
Creative Director / Producer: Mihae S Mukaida
Director of Operations / Electrical Engineer: Jen Lusker
Design Engineer: Lui Kawasumi

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