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Lyft Station

Published/Aired: 
October 2017
Lyft: Lyft Station
Lyft Experiential Ad - Lyft Station

Description

Insight: Getting a safe ride home is a serious challenge without a phone.
Idea: Create Lyft Stations, which let you order a Lyft no matter your phone situation.

Experiential advertisement created by Miami Ad School, Germany for Lyft, within the category: Transport.

Caption

Getting a safe ride home is a serious challenge without a phone.

How it works
1. Register your fingerprint in the Lyft app
2. Put your finger on any Lyft Station
3. Wait for your Lyft to pick you up

Advertising School: Miami Ad School, Berlin, Germany
Creative Director: Aaron Sanches
Art Director: Axel Livijn Carlman
Copywriter: Cody Turk
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