ADVERTISING

Dopper

Oceanic Plasticarium

Description

The world’s very first Oceanic Plasticarium is literally bringing plastic soup to the people. The glass cube is a brand new museum piece, which contains 2,700 liters (713 gallons) of plastic soup, sampled directly from the Pacific Ocean, brought to the Institutes founded to educate people about the history of mankind and nature. Filling in a crucial – but missing - part of history.
“People often see plastic waste as such an overpowering problem, that feels like it’s too big to do anything about. Our goal with this project is to change that. We are encouraging everyone to take ownership. Plastic soup is something we have created together, and we’re all part of both the problem and the solution. By altering our behavior, together we can make single-use plastics a thing of the past. Our aim is to banish plastic soup to the history books. So that in the future, the only place you will ever be able to see it will be in museums like the Tropenmuseum,” says Merijn Everaarts, founder of Dopper and initiator of the Oceanic Plasticarium.

This professional campaign titled 'Oceanic Plasticarium' was published in Netherlands in April, 2019. It was created for the brand: Dopper, . This Experiential medium campaign is related to the Public Interest industry and contains 1 media asset. It was submitted about 5 years ago.

Credits

Concept / Creative direction: Scott Kooken, Michael James Philips
PR consultant: Jessica Hartley
Film / Edit: Martijn Ras
Event photography: Fabian Calis

ADVERTISING

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