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Agency Network: 
Published/Aired: 
January 2019

Description

Future Reina is a campaign that tells the story of 8-year old cancer patient Reina. Through Artificial Intelligence, we were able to give a glimpse into Reina’s bright future; through your support, we can make sure she lives to see it.

Experiential advertisement created by Republique, Lebanon for Children's Cancer Center of Lebanon, within the category: Health.

Advertising Agency: République, Beirut, Lebanon
Technology: RobocomVR
Executive Creative Director: Fadi Mroue
Head of Strategy: Maya Mroue
Account Executive: Eid Dalbani
Art Directors: Edmond Mattar, Khaled BenAhmad
Director: Cherine El Khoury
DOP: Ziad Chahoud
Camera Operator: Alain Donio
Sound Engineer: Jad Asmar, Lara Zakhour
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