Campari and FamousGrey decided to shed a new light on the aperitive moment by introducing 4 various types of coasters that can be used as well-balanced photofilters for smartphone cameras. The Italian aperitifs brand makes it possible to capture Campari moments in a unique, stylish and high-quality manner, fully in line with the brand’s universe.
This exclusive collection of four designer coasters can be used as photofilters where light and colours play a crucial role. The outcome is red and blue tinted works of art with endless possibilities for creating photos. A change in light intensity or the slightest movement can give a total different, but equally special result.
Experiential advertisement created by Grey, Belgium for Campari, within the category: Alcoholic Drinks.
Creative Director: Peter Ampe
Creative team: Jochem Van Schip, Matthias Wentink, Aldjia Bessalah
Designer: Aldjia Bessalah, Matthias Wentink, Anouk Kimplaire, Anne-Sophie Tonnelier
Digital creative: Tom Galle
Client Service Director: Catherine De Block
Account Manager: Caroline Ropsy, Olivia Naudts
Strategic Director: Jonathan Detavernier
Connection Planner: Floris Adriaenssens
Digital Project Manager: Florian Hoffreumon
Experience Director: Maarten Breda
Web designer: Sacha Lempereur
Developer: Arno Van Biesen
Production Director: Emily Rammant
Producer: Marlies Neudt, Charlotte Bodson
Print producer: Marja Donkers, Christ Lannoy
PR manager: Kathy Van Looy, Justine Parys, Evy Vanderwaeven
Visual Artists: Sanne De Wilde, Athos Burez
Production company: Bounce Rocks
Postproduction: Moxy, Famousgrey Productions