Description
Low cost yet effective solution to showcase the prowess of a yoga practitioner on the flexible drink straws placed at fruit juice bars frequented by the target audience.
Direct advertisement created by Leo Burnett, China for Y+ Yoga, within the category: Health.
Very nice, here comes some metal your way.
awesome idea.. i just loved it
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Kick ass stuff. Its the kind of stuff you look at and say 'F**k, why didnt I think of it?'
Life is harsh. Your tequila shouldn't be.
respect
He [Michelangelo] himself claimed to speak to no one, to "have no friends, and don't want any."
"The creative person wants to be a know-it-all. He wants to know about all kinds of things: ancient history, nineteenth-century mathematics, current manufacturing techniques, flower arranging, and hog futures..."- Carl Ally, ad exec
great idea. just one thought, though: let´s say I go to the fruit juice bar, notice the straw, love it, and want to do something about it... where's the Yoga Center? what's the phone number? is this vital info on the other side of the straw, perhaps? let's hope so...
i saw this long time ago, great.
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Stay low, move fast. Kill first, die last. 1 shot 1 kill, not luck, just skill.
http://www.facebook.com/gualcor
Good ad ..
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Rahul mehta
www.coroflot.com/rahulmehta5
Dang