Frog Marketing

Agency Network: 
Published/Aired: 
November 2011

Description

Direct advertisement created by Red Pepper, Russia for Vatel, within the category: Food.

Advertising Agency: Red Pepper, Ekaterinburg, Russia
Creative Director: Danil Golovanov
Art Director: Irina Korotich
Copywriter: Kirill Sapozhnikov
Illustrator: Irina Korotich
Additional credits: Nikita Kharisov, Evgeny Kharchenko
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Highest Rated

andylefty's picture

Simple message!

andylefty
Activity Score 4535
Graphic Designer at Central Saint Martins College of Art and Design
khronos's picture

the free dinner was the clincher

khronos
Activity Score 998
Copywriter
MicheleVirgilio's picture

hmmm maybe a french ad

MicheleVirgilio
Activity Score 2617
Hadrons's picture

great buzz, well done :-)

Hadrons
Activity Score 6064

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

andylefty's picture

Simple message!

andylefty
Activity Score 4535
Graphic Designer at Central Saint Martins College of Art and Design
kleenex's picture

It worked.

kleenex
Activity Score 57863
Web Designer/Developer
Nike Diesel's picture

Quirky and funny. I'd definitely check out the place if I'd get a frog as an invitation. Cool idea.

Nike Diesel
Activity Score 13714
Art Director
Wordfruit's picture

Sounds like it worked a treat :)

Wordfruit
Activity Score 1023
jackblack's picture

So why not send out oysters? That's even less substantial looking.

jackblack
Activity Score 2362
Art Director
Redpr's picture

1) Oysters can"t living in office ro home conditions. Frogs - can (we thought about it just in case)
2) Second reason - everybody in Russia saw live frogs^ but nobody live ousters...

Redpr
Activity Score 223
General Manager at Red Pepper advertising
guto_soares's picture

I liked the logistics

guto_soares
Activity Score 107
NicoCiego's picture

That's just smart buzz marketing. kudos

NicoCiego
Activity Score 1033
Art Director at Quezon City Philippines
sintra's picture

nice one

sintra
Activity Score 699
Administrative
Lazarus's picture

So irreverent it works.

Lazarus
Activity Score 1536
Creative Director
tamer samy's picture

good to know that no frog were hurt..

tamer samy
Activity Score 681
Photographer at LEAP STUDIOS |

TAMER SAMY
www.leapstudios.net

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