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Hidden car crash wine label

Agency Network: 
Published/Aired: 
May 2016

Description

Traditionally, restaurant visitors perceive wine as a light drink. It seems that you can easily drive a car after a glass or two with your dinner. However, such behaviour leads to road accidents. We conducted a unique social experiment in ‘Jean-Jacques’ restaurants, with a bottle of wine as the centrepiece. Unusual bottle of wine.

Direct advertisement created by Leo Burnett, Russia for Uber, within the category: Professional Services.

Advertising Agency: Leo Burnett, Moscow, Russia
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kleenex's picture

That is a bold move.

kleenex
Activity Score 58797
Web Designer/Developer
CrackerJackFlash's picture

I like.

CrackerJackFlash
Activity Score 19599
Creative Director |

www.crackerjackflash.com

BAdsoftheworld's picture

Pretty cool

BAdsoftheworld
Activity Score 3519
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