Agency Network: 
August 2012
Tibits Vegetarian Restaurant:  Picnic blanket bag
Tibits Vegetarian Restaurant Direct Ad -  Picnic blanket bag


Tibits is a high-class vegetarian restaurant located in Zurich, Bern, Basel, and London. But not many people are aware that you can also order food to take away. So we developed a new take-away bag: A few movements transform it into a picknick blanket and back into a bag again. Thus, tibits customers spread the message in surrounding squares and parks. The new bag is legally protected and available for free with take-away food in all Swiss restaurants and London.

Direct advertisement created by BBDO, Switzerland for Tibits Vegetarian Restaurant, within the category: Food.

Advertising Agency: Wirz/BBDO, Zurich, Switzerland
Executive Creative Director: Philipp Skrabal
Creative Director: Andi Portmann
Art Directors: Barbara Hartmann, Iwan von Rickenbach
Copywriters: Andi Portmann, Roby Donà
Illustrator: Flurin Müller / Goldschnitt
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