Agency Network: 
December 2009
Siemens:  Puzzle
Siemens Direct Ad -  Puzzle


The presented gadget – the puzzle – illustrates the main benefits of the Siemens’s new Compact series dishwasher: its flexibility and ability to fit everywhere in any kind of kitchen furniture as well as the fact that it fits perfectly any other appliance from the same series.

Direct advertisement created by MarketShare, Poland for Siemens, within the category: Electronics, Technology.


Compact dishwasher. Fits everywhere.

Advertising Agency: MarketShare, Warsaw, Poland
Creative Director: Konrad Świeboda
Art Director: Marta Antończyk
Copywriter: Konrad Świeboda
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atb2005's picture

This is simply beautiful. Yes, many would say the "puzzle" thing has been done before. It has, but illustrating other points.

Activity Score 13489
CurryJ's picture

Certainly, the best use of the medium so far, in my opinion.

Activity Score 937
Copywriter |

I think; therefore I am

Pushkaraj Shirke's picture

this is a force fit. I've done the same for IKEA furniture - "fit it your way".

Pushkaraj Shirke
Activity Score 209
Copywriter at Asymmetrique Communications, Monkeyworks |


atb2005's picture

I actually don't think that IKEA is as compact as it claims to be.

Activity Score 13489
xcreativity's picture

not impressive

Activity Score 2356

=== Looking for concept/art creative to form a team to work in independent advertising projects. ===

Alexandre Brito
Personal Page | Blog |

FernFlower's picture

hey man

I've seen your comments on some of the polish stuff and you seem to have problem with everything they do.
what is it? why? some bad experience from childhood?

Activity Score 14
Phil Lestino's picture

I lubie it........it works perfectly for this product even if it has been done for IKEA

Phil Lestino
Activity Score 1654
advertising ninja's picture

well... this puzzle is about completing a picture, right? i think this wouldve worked if we did complete a picture thanks to the benefit of "fitting everywhere"... but its not the case here.. its just the oven etc shifts around.. so, this idea is halfway there for me.. we are not home.

advertising ninja
Activity Score 590
Art Director at brain, warsaw
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