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Agency Network: 
Published/Aired: 
August 2009
Save the Children:  Letter
Save the Children Direct Ad -  Letter

Description

Direct advertisement created by M&C Saatchi, Australia for Save the Children, within the category: Public Interest, NGO.

Advertising Agency: M&C Saatchi, Melbourne, Australia
Creative Director: Steve Crawford
Art Director: Tony Leishman
Copywriters: Doogie Chapman, Sandra Galiazzo
Typographer: Ed Croll
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Highest Rated

juuaan's picture

perceptive, excellent copy. I wish we can all do things that can get help so many people.

juuaan
Activity Score 13
Copywriter
Guest's picture

Clever, after read the letter I suddenly feel the impulse to donate. I like it

Guest
Guest's picture

Brilliant work.

Guest
Grace Bastien's picture

Love it.

Grace Bastien
A stranger abroad's picture

Darn. On my laptop the copy is a little too small to read. Must check it on a decent screen later.

A stranger abroad
Activity Score 427
Copywriter at Singapore
just write's picture

It's good.. The letter is touching... good idea...

just write
Activity Score 651
Copywriter at Banyantree communications
juuaan's picture

perceptive, excellent copy. I wish we can all do things that can get help so many people.

juuaan
Activity Score 13
Copywriter
GMD10's picture

Indeed, great copy.

Good thinking to use traditional post. As in rural areas communication is not automated. Brings you realy close to the notion that there are little means to go by.

GMD10
Activity Score 142
Copywriter at ALWAYS ON THE MOVE GIVE ME A CALL
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