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The Mamasutra

Agency Network: 
Published/Aired: 
December 2014

Description

Direct advertisement created by Concept Experts, Mexico for RMX Radio, within the category: Media.

Advertising Agency: Concept Experts, Querétaro, Mexico
Creative Director: Alex Rosicky
Art Directors: Rebeca Cubillo, Tef Naranjo
Copywriters: Prometeo Tenorio, Adriana Rangel, Pipe Santoyo
Project Managers: Fernanda de la calle, Mariana Zavala
Producer: Jorge Parada
Special Collaboration: Sofia Gomez
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Highest Rated

Poncheche White's picture

Ready for Cannes

Poncheche White
Activity Score 3
damnson's picture

Nice, but it feels very familiar.

damnson
Activity Score 11517
Copywriter |

An axe murderer of ads.

kleenex's picture

Winner.

kleenex
Activity Score 58797
Web Designer/Developer
Poncheche White's picture

Ready for Cannes

Poncheche White
Activity Score 3
Alan Padilla's picture

When big brands concern about high impact issues and they address them as RMX did with "El Mamasutra", this campaign achieved to grab people´s interest (and breasts along the way), preventing deseases on a colaborative fashion should be an usual practice, and "El Mamasutra" made a great deal.

Alan Padilla
Activity Score 2
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