In order to bring atention to PIAF and their high profile jury, we created a set of custom posters directed at Creative Directors in Barcelona, London, New York, Paris and São Paulo. In total 32 ads were created.
Direct advertisement created by Y&R, Czechia for PIAF, within the category: Professional Services.
Chief Creative Officer: Jaime Mandelbaum
Head of Art: Marco "Eddie" Antonio do Nascimento
Copywriter: Conor Barry
Art Director: Thiago Jacon
Photographers: Michael Bae, Will Wintercross, Thiago Jacon, Marco Antonio do Nascimento
Account Director: Esther Gibbons
Account Executives: Karolina Vlasakova. Filip Schleif