Bill of sale

Campaign
Agency Network: 
Published/Aired: 
November 2008
Not for sale:  Bill of sale

Description

Direct advertisement created by Martin Williams, United States for Not for sale, within the category: Public Interest, NGO.

Caption

A receipt would mean a paper trail. And then someone would know I was sold. To three men one day while my sister was at work. For half a month's rent, her boyfriend let them take me. I was 13. They beat me. So I would understand who was boss. And they raped me. So I would understand my job. Sex sells. I'm living proof. But the only receipt is the body I wish I no longer had.

Advertising Agency: Martin|Williams, Minneapolis, USA
Executive Creative Director: Tom Moudry
Creative Directors: Jim Henderson, Lyle Wedemeyer
Art Director: Toby Balai
Copywriter: Chris Gault
Photographer: Joel Sheagren
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Highest Rated

sirvan's picture

This one is connected better to the media... good.

sirvan
Activity Score 29860

+++

"I love some things, and don't love some other things."

copylad's picture

HARD HITTING.

AND GREAT NAME FOR THE WEBSITE.

copylad
Activity Score 121
Copywriter
Shamail Khadija's picture

great...very effective

Shamail Khadija
Activity Score 64
Art Director at Working |

Shamail Khadija

Guest's picture

ya very touching

Guest
Guest's picture

perfect.

Guest
Guest's picture

Very, very good (but "perfect" may be a bit strong).

The CDs on this job are among the best in the biz.

Guest
sirvan's picture

This one is connected better to the media... good.

sirvan
Activity Score 29860

+++

"I love some things, and don't love some other things."

corndogfuneral's picture

NIce job of jerking people out of their nice "american" reality too. Hit em' hard where they least expect it, shopping. Well done.

corndogfuneral
Activity Score 1053
Art Director
Guest's picture

Actually, shopping is more of a "Norwegian" reality, corndogfuneral.

Guest
Guest's picture

I love them as ads, but I can never figure out the business objective of PSA work like this. I mean, we all know it happens, but there's nothing we can do short of pulling a Liam Neeson in 'Taken'. What are these ads meant to accomplish? Sign a petition? Donate some money? Really? Will that solve the problem? And it's only getting worse as we post-colonial liberals worry about the legal rights and of human-traffickers and Geneva convention protocols. Let's open up Abu Gharib and Gitmo and waterboard & execute human-traffickers. Now that's a campaign I can get behind. Still- nice ads for what they are.

-Tim, Canada

Guest
floydeepurple's picture

Brilliant copy and great art direction.

floydeepurple
Activity Score 349
Copywriter
kai539's picture

it is to raise the public awareness to this issue, that part of solving the problem I think

kai539
Activity Score 244
Nanyang Academy of Fine Arts
Guest's picture

Kick ass stuff! Hope it does it gets in loads of donations. And heaps of awards.

Guest
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