Trojan Art Director Recruiting

Agency Network: 
Published/Aired: 
November 2010

Description

Jung von Matt is looking for Art Directors. To find them we used Trojan horses: 15 well-known photographers. They show their work regularly to the best creative agencies. So we integrated small job ads in their portfolios. For example as an inscription on a bus, a graffiti on a wall or a stitchery on a pullover. In this way the photographers carried our massage precisely to our target group.

Direct advertisement created by Jung von Matt, Germany for Jung von Matt, within the category: Agency Self-Promo.

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Highest Rated

shortafella's picture

great idea!

shortafella
Activity Score 1063
Copywriter at GRAFFITI BBDO |

http://www.behance.net/shortafella

jackmancer2017's picture

That's indeed some trojan horse. Clever! I'd like to see the look on an AD's face when he sees such an ad.

jackmancer2017
shortafella's picture

great idea!

shortafella
Activity Score 1063
Copywriter at GRAFFITI BBDO |

http://www.behance.net/shortafella

Lazarus's picture

Pretty cool.

Lazarus
Activity Score 1537
Creative Director
Prof's picture

bored to death

Prof
Activity Score 1449
Copywriter |

Quite really.

theanc's picture

Interesting. But I don't think this is needed to reach the target. It seems unnecessary to me.

theanc
Activity Score 2784
Art Director at Grey Brazil |

http://www.augustocorreia.com.br

Glut's picture

bored

Glut
Activity Score 3935
Public Relations at Glut. Ideas Boutique.
kalpesh78's picture

I'd like to apply :)

kalpesh78
Activity Score 2578
Chief Creative Officer at Uniqish Brand Creche |

ideas....30 minutes nahi toh free.

cracker66's picture

how lame is this?

cracker66
Activity Score 163
Copywriter
Mark F's picture

got the job

Mark F
Activity Score 15
Draper's picture

Photographer WHORES! Bad.

Draper
Activity Score 183
Creative Director
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