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Agency Network: 
Published/Aired: 
March 2016

Description

Direct advertisement created by DDB, Germany for IKEA, within the category: House, Garden.

Advertising Agency: DDB, Hamburg, Germany
Chief Creative Officer: Eric Schoeffler
Executive Creative Director: Fabian Roser
Creative Director: Nicolas Schmidt-Fitzner, Jan-Hendrik Scholz
Senior Art Director: Christian Baur
Senior Copywriter: Thimon Machatzke
Art Director: Eva Schramm
Junior Art Director: Vitali Wachramejew
Client Service Director: Sönke Bruns
Project Manager: Paloma Baron
Print Production: Ilka Kunz
Senior TV Producer: Petra Ahrens
Film Production: blmfilm GmbH
Direction: Frank Papenbroock
Producers: Leiff Dörre, Katrin Weber, Christian Schleisiek
Camera: René Richter, Günter Wallbrecht
Editors: Michael Thaler, Martin Narr
Art Director: Christian Schätzel
Foodstyling: Christoph Hoefs
Camera assistant: Daniel Leibold
Clapper loader: Fiona Prause
Videooperator: Tom Otte
Gaffer: Sven Hoffmann
Grip: Luigi de Luca
Grip assistant: Christian Sass
Lighting technician: Jakob Schröder, Jakob Loda
Trainee: Anna Maria Gerken
Runner: Dennis Cischewski
Post Production: OPTIX Hamburg GmbH
Head of Producing: Thomas Harig
Grading: Paul Breuer
Compositing: Rudi Hensel, Patrick Altmaier
Actors: Tobias Dürr, Jessica Leese, Bela Dürr
Recording Studio: Loft Studios
Sound Editor: Jan Dejoze
Sound Producing: Claudia Wowretzek-Klein
Sound Casting: Vanessa Dankers
Voice-Over Artists: Paul Glaser, Jessica McIntyre
Music: Nicolas Berg
3D: Marc Goecke
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Highest Rated

GoW's picture

I don't really think it is supposed to be useful.
It's about to bring ikea's quality promise into Peoples' minds. Combined with 25 years warranty this is a super smart Media idea.

GoW
Activity Score 128
Art Director
YFX's picture

Good insight...

YFX
Activity Score 433
kleenex's picture

I want to agree with you here, but what you also have here is a very useless product if this 100% real.

kleenex
Activity Score 58657
Web Designer/Developer
damnson's picture

Is this joke? If not, that's not a very nature-friendly solution.

damnson
Activity Score 11517
Copywriter |

An axe murderer of ads.

CrackerJackFlash's picture

agreed

CrackerJackFlash
Activity Score 19603
Creative Director |

www.crackerjackflash.com

BAdsoftheworld's picture

There is an idea, but this is not the solution.

BAdsoftheworld
Activity Score 3519
GoW's picture

I don't really think it is supposed to be useful.
It's about to bring ikea's quality promise into Peoples' minds. Combined with 25 years warranty this is a super smart Media idea.

GoW
Activity Score 128
Art Director
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