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Playbox, 1

Campaign
Agency Network: 
Published/Aired: 
August 2008
Elefanten:  Playbox, 1

Description

Direct advertisement created by G2, Germany for Elefanten, within the category: Fashion.

Caption

Take the shoes out and come in!

Advertising Agency: Grey Group / G2 Hamburg, Hamburg, Germany
Creative Directors: Birgit Hogrefe, Christoph Knoebel
Art Director: Claudia Sackmann
Copywriter: Sebastian Merget
Illustration: Jennifer Eckert
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Highest Rated

Misstree's picture

Whatever said and done, i love this! It's endearing and really, really cute. I want one!

Misstree
Activity Score 425
Copywriter |

.............................

Not all who wander are lost.

corndogfuneral's picture

Pretty solid idea. I just saw those sports tape idea and I would have probably rated it higher but I'm having trouble getting over those ads.

corndogfuneral
Activity Score 1053
Art Director
Singularity's picture

Really cute idea. It's great for them to take something that is normally almost a throw-away and make it useful all over again. Kudos to this one.

- Jeff

-----------------------------
President, Singularity Design
www.SingularityDesign.com
Is your brand getting the attention it deserves?

Singularity
Activity Score 202
General Manager at Singularity Design |

– – – – – – – – –
President, Singularity Design | www.SingularityDesign.com | Blog.SingularityDesign.com | Is your brand getting the attention it deserves?

cebado's picture

i think it´s an incredible idea, original!! good job!

cebado
Activity Score 256
General Manager at --
Boccioni's picture

Why such a boring exterior of the box?

Boccioni
Activity Score 149
Other at Art Director
Misstree's picture

Whatever said and done, i love this! It's endearing and really, really cute. I want one!

Misstree
Activity Score 425
Copywriter |

.............................

Not all who wander are lost.

TRICKY's picture

although not new but its definitely nice

"just commenting to gather points i love free drinks"
http://adsoftheworld.com/forum/dungeon/truly_from_the_heart

TRICKY
Activity Score 3794
Creative Director |

The man who stops advertising to save money is like the man who stops the clock to save time

Guest's picture

very cute

Guest
Black Fauns's picture

I loved this idea the first time i saw it. Clarks shoes have been doing this for ages in the UK. Sorry guys. Looks good but not original.

Black Fauns
Activity Score 137
Copywriter at London
Guest's picture

these boxes are only created for cannes - completely fake

Guest
Guest's picture

The line "Take the shoes out and come in" is adorable.

Guest
premc's picture

cool !

premc
Activity Score 917
Graphic Designer at Web Designer/Graphic Designer |

radical

Madibaman's picture

Love the idea. Pity about the box exterior.

Madibaman
Activity Score 110
Creative Director
Guest's picture

nice!

Guest
Guest's picture

Do people really say "Take the shoes out"?! Isn't it "Get off your shoes" or something like that? Sounds pretty forced to me. Idea is old anyway.

Guest
slowrider's picture

sorry for you

have a look on:

http://media.adc.de/gewinner/19/

category: verkaufsförderung - 175 görtz kinderschuhe

it was a winner

slowrider
Activity Score 648
Art Director at xxx |

one should not take life so seriously - as one will not come out of it alive.

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