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Light Bulbs

Agency Network: 
Published/Aired: 
August 2009
Coral:  Light Bulbs
Coral Direct Ad -  Light Bulbs

Description

Direct advertisement created by Leo Burnett, Brazil for Coral, within the category: House, Garden.

Caption

Decoration starts with color

Advertising Agency: Leo Burnett Brasil, São Paulo, Brazil
Creative Director: Ruy Lindenberg
Art Director: Luiz Ramon
Copywriter: Fabio Ozório
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Highest Rated

p.syche's picture

it doesn't matter that the colors aren't exactly the same! it's just to give you an idea what your boring, white room might look like in... pink let's say!

p.syche
Activity Score 267
Copywriter
Klidesign's picture

Nice and simple.

Klidesign
Activity Score 209
Graphic Designer
RAM KATE's picture

Wow! What a concept. 10/10

RAM KATE
Activity Score 761
Copywriter at Marketing |

RAM KATE

sweejin's picture

Pretty cool, I like. Just one thing to point out though. It's spelt 'colours' or 'colors'. Not 'colores'. :p

sweejin
Activity Score 7256
Guest's picture

Now, this is an Ad... selling point, spot-on...

Guest
Blashyrkh's picture

Nice, simple, selling. I would like to have some bulbs to make some RGB experiments in my room. :p

Blashyrkh
Activity Score 32890
Art Director
creative420's picture

Awesome!
I love it.

creative420
Activity Score 279
Copywriter
PERP's picture

Like this, I would be really tempted to try 1 or 2. Only.. I would probably leave them on after and would never by the paint.. LOL!

PERP
Activity Score 433
Art Director |

.: look for the green giant on the label :.

Guest's picture

wow! what a great idea!

Guest
Arkadiusz's picture

nice idea

Arkadiusz
Activity Score 1275
Other at Agencja Reklamowa Anny Turkiewicz / Anna Turkiewicz Advertising Agency |

Anna Turkiewicz Advertising Agency
imagination powered by knowledge

p.syche's picture

finally a way to see if you want to repaint your room without actually having to repaint it :)
i always have trouble imagining what a room might look like with different decorations so this would be a great help!

p.syche
Activity Score 267
Copywriter
Guest's picture

I feel like I'm in the twilight zone. How is this really that good? The color emitted from a light bulb is going to vary by distance from a wall, meaning that there is no way that they can guarantee their paint colors are going to actually match, thus defeating the purpose of the concept.

Guest
p.syche's picture

it doesn't matter that the colors aren't exactly the same! it's just to give you an idea what your boring, white room might look like in... pink let's say!

p.syche
Activity Score 267
Copywriter
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