Agency Network: 
March 2012
Cole & Weber:  Holiday Log
Cole & Weber Direct Ad -  Holiday Log


December is flooded by paper cards and tschotschkes celebrating the holidays, many of which end up in the recycle bin. Rather than add to the clutter with yet another corporate card, we created a holiday experience that would be uniquely Cole &Weber and add value to the recipient‘s holiday. What better holiday moment than settling in with a bottle of wine and a warm fire in those cold, long months? We took logs of fresh pine and milled them to hold a wine bottle and a box of customized matches. Inside the log was a cheerful greeting and instructions on how to properly enjoy the gifts. Not only did we create a great shipping container for the wine, but that container was the backdrop for a great holiday experience that could last beyond its opening.

President: Mike Doherty

Direct advertisement created by Cole & Weber, United States for Cole & Weber, within the category: Agency Self-Promo.

Advertising Agency: Cole & Weber United, Seattle, USA
Executive Creative Director: Todd Grant
Art Director: Lance Wei
Copywriter: Jacob Baas
Director Of Integrated Production: Pete Anderson
Artist: Sean Onart
Digital Artist: Sean Onart
Production: Peter Orr
Log in to post comments

Highest Rated

MicheleVirgilio's picture

great Pack. I really like

Activity Score 2617
mofrorock's picture


Activity Score 42
kleenex's picture

love the packaging.

Activity Score 58777
Web Designer/Developer
Spanky's picture

I'm guessing the log cost more than the wine.

Activity Score 4895
osakan's picture

who cares about the wine?

Activity Score 42
morse's picture

Cute idea. Certainly better than a card.

Activity Score 18159
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Adaddicted's picture

Warm idea for the season

Activity Score 3431
Art Director |


fcostausb's picture

Einsenbahn Strong Golden Ale kit, from - - CWB - BR:

Activity Score 173
Art Director
Prasad Weerasekara's picture

good one. interesting work.

Prasad Weerasekara
Activity Score 657
somecopywriter's picture

Awesome stuff. What a great package to receive.

Activity Score 1113
Copywriter at Boomtown
MicheleVirgilio's picture

great Pack. I really like

Activity Score 2617
Wordfruit's picture

I guess plenty of people'd like the gift :)

Activity Score 1023
Rose Abraham's picture

Gorgeous, gorgeous packaging.

Rose Abraham
Activity Score 62
Loyola College, Chennai
Featured Content

Latest Collections