Beards must be gone, and the trimmers must be sold. It was not easy to ask men to shave in an ordinary situation. So, why not to turn beards to a gift? That is exactly is what we did. The most creative way to sell our products on Valentine’s Day was to give another meaning to it, use beard for a romantic purpose and go ahead with a win-win formula for Braun.
Direct advertisement created by Grey, Turkey for Braun, within the category: Electronics, Technology.
Chief Executive Officer / Chief Creative Officer: Alemsah Ozturk
Creative Director: Seren Koroglu
Creative Group Heads: Ahmet Terzioglu, Burak Azak, Kadir Ozdemir
Creative Group: Mustafa Can Demir, Cihan Coskun, Omer Faruk Orha, Hazar Akgun, Mehmet Inanir, Ercan Nailoglu, Caghan Celensu, Emir Anarat, Nihan Kutlu
Creative Strategist: Zeynep Ozdogan
Motion Graphics Designer: Gulsah Karasakal
Project Managers: Erge Paker, Ece Arslan
Business Leader: Cengiz Gozeger
Brand Manager: Asli Toluk
Agency Producer: Duygu Aykol