Advertisement

The Ungrateful Bastards

Agency Network: 
Published/Aired: 
January 2010
Y&R:  The Ungrateful Bastards
Y&R Digital Ad -  The Ungrateful Bastards

Description

Check out the site: http://www.theungratefulbastards.com

Today, Y&R NY and VML launched a new website called “The Ungrateful Bastards.” If you received a gift during the holidays that you don’t want (and who didn’t?), you can visit this site and trade for someone else’s unwanted gift. “Because one man’s stupid, unwanted holiday gift is another man’s treasure.”

Digital advertisement created by Y&R, United States for Y&R, within the category: Agency Self-Promo.

Advertising Agency: Y&R NY and VML, USA
Chief Creative Officers: Scott Vitrone, Ian Reichenthal
Creative Directors: Guillermo Vega, Icaro Doria
Managing Creative Director, VML: Jim Radosevic
Creative Director, VML: Mike Wente
Art Directors: Menno Kluin, Alex Nowak, Sandra Nicholas
Copywriters: Tiffani Lundeen
Illustrator: Peter Frendrik
Producer: Jo Kelly
Lead Developer: Frank Cefalu
Flash Developer: Marc Brown
Director of Technology: Martin Coady
Log in to post comments

Highest Rated

CGilb09's picture

Well, you are talking about them right now-- aren't you?

CGilb09
Activity Score 572
Northlich/ University of Cincinnati |

Tweet tweet: @ThisAbility

morse's picture

It's a fun idea, but I fail to see how this helps Y&R.

morse
Activity Score 18159
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

CGilb09's picture

Well, you are talking about them right now-- aren't you?

CGilb09
Activity Score 572
Northlich/ University of Cincinnati |

Tweet tweet: @ThisAbility

merrybizic's picture

the agency Bruketa&Zinic OM has done the same thing 3 years ago http://www.sretanbizic.com/

merrybizic
Activity Score 2
Advertisement
Featured Content

Latest Collections

Advertisement
Advertisement