Agency Network: 
May 2019


Data shows that searches for the terms “MILF” and “Mom” have risen almost 20% in the US in the last year and that's why xHamster, one of the most popular adult sites in the world, is launching #MomsBeforeMILFs this Sunday. “It’s Mother’s Day! Go call your mom, ok? MILFs can wait" will read on the pop-up message that users will find when they click on this extremely searched category.

Digital advertisement created by Mad, United States for xHamster, within the category: Media.

Advertising Agency: Mad
Creative Director: Mike De María
Art Director: Maria Goucha
Copywriter: Mike de Maria
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