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WWF

The bucket board

Description

The Bucket Board was designed for the World Wildlife Fund who approached Premo to create something unique out of repurposed garbage to celebrate Earth Hour 2015. The challenge at hand was to demonstrate and highlight the importance of environmentally conscious consumption habits. “This is about everyday trash combined to deliver a powerful message of sustainability,” explains Premo on the raison d’etre behind the Bucket Board. “The brief was to make something that gives the user a better sense of what sustainability is. The Bucket Board is a symbols of that, of what we need to care and respond to in the real world.”

This professional campaign titled 'The bucket board' was published in United States in April, 2015. It was created for the brand: WWF, . This Digital medium campaign is related to the Public Interest industry and contains 1 media asset. It was submitted almost 9 years ago.

Credits

Director / DP: Mac Premo
Editor: Ann Lupo
Producers: Pete Treiber, Adrianna Dufay, Divya Gadangi

Sound Design: Mac Premo, Ann Lupo

Sound Mix: Luciano Vignola


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