To promote the new Vodafone LG Optimus Windows 7 phone with 5 Megapixel camera, we launched a website where the user has to search for the winning pixels in a picture of 5 millions pixels. The winning pixels are one hundred and each one of them contains a brand new LG Optimus Windows 7 phone with 5 Megapixel camera.
Digital advertisement created by Jung von Matt, Germany for Vodafone, within the category: Electronics, Technology.
Creative Directors: Micheal Ploj, Michael Behrens
Art Directors: Tommy Norin, Andres Maldonado
Copywriter: Salvatore Russomanno
Concept: Philipp Dietz, Simone Bitzer
Designer: Boris Lisdat
Programmers: Franziska Löffler, Björn Scholl, Frederik Mellert
Account: Claudia Schomburg