Toys in drama

Published/Aired: 
August 2007
 Toys in drama
 Toys in drama

Description

Check out: http://www.hptoyrama.com

The HP xw9400 Workstation is designed for professional animators and professionals who require great visualisation capabilities. The Toyrama website talks to them in via a creative visual-led approach to encourage strong recall and user-generated content. If you're a professional artist, you can submit your own stop motion animated film and run for the big prize: a trip to DreamWorks in USA. As a curious visitor, you can also have fun on the site, playing with a series of tools that allow you to create your own homemade animated short film for attractive prizes.

Advertising Agency: Arc Worldwide, Singapore
Creative Director: Valerie Cheng
Art Directors: Yeo Yen Yen, Jason Wee, Alan Leong
Copywriters: Kestrel Lee
Flash development: Arai Lanju, Sheryl Chan
Account Servicing: Leon Traazil, Jorida Ong
Project Managers: Francis Chong, Oscar Suguitan
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Algareto's picture

Love the photo montage!

Algareto
Activity Score 214
Graphic Designer
critic's picture

Nice art direction. But is the copywriter sleeping on his job? It is all nonsense text based on what I see here. If you guys wanna post your work here, you should have waited till the job is completed. If not, it just looks embarassing.

Good luck to the writer.

critic
visitfirst's picture

Sorry for the mistake. I uploaded the wrong jpeg. If you click on the website URL, you can see that the copy on the website is done and that the website is operational. I hope you can visit the website first before passing judgements. Thanks. www.hptoyrama.com

visitfirst
wendy0809's picture

Nice photo montage, nice colour expression but not a complete work. Without a copy to support just like a body without soul. Or else totally without any copywriting, better than place blind text in a very obvious position.

wendy0809
Activity Score 86
Art Director at Art Director
visitfirst's picture

Hi wendy0809, thanks for the comment. I apologise again for emailing Ivan the mock visual, instead of the final artwork. The copy is already done and the website is up and operational. If you like to create your own animated short movie, do visit www.hptoyrama.com

visitfirst
Yokel's picture

I didn't think a black (or grey) Stretch logo was guideline conform ....?
Nor laying something (menu) in front of it?

Yokel
Activity Score 604
Art Director
visitus's picture

Hi all, Ivan has helped to upload the right visual with the copy for me. Thanks. Do visit our website and have some fun! A good entry may win you a chance for a trip to tour DreamWorks in USA!

visitus
wendy0809's picture

Already visit the website given, the creation of the movie are just fun and interesting.

wendy0809
Activity Score 86
Art Director at Art Director
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