Get into the dark

Agency Network: 
August 2014


Digital advertisement created by JWT, Canada for Tim Hortons, within the category: Non-Alcoholic Drinks.

Advertising Agency: JWT, Toronto, Canada
Chief Creative Officer: Brent Choi
Creative Directors: Ryan Spelliscy, Paul Wales
Art Director: Dan Bache
Copywriter: Henry Park
Senior Producer: Elana Olavesen
Account Team: Darrell Hurst, Renee Ray, Cameron Stark
Director: Neil Tardio
Production Company: Partners Film Company
Post-Production: Alter Ego
Editor: Geoff Ashenhurst / Married to Giants
Music: Tyson Kuteyi / Tattoo Sound & Music
Media Agency: MindShare
Log in or register to post comments
boom's picture

Nice idea

Activity Score 164
Art Director
boom's picture

Neil Tardio directs these types of commercials well. He shot the Dominos real people stuff.

Activity Score 164
Art Director
Meredith Singh's picture

Great! I really love how they really went for it by making the entire restaurant and even that car out front black. A really stand out piece.

Meredith Singh
Activity Score 407
Art Director
MacMonkey's picture

Yeah it's very good. Very clever and really makes you remember the product. MacMonkey likey.

Activity Score 344
Graphic Designer
Squirrly's picture

Great way to launch a product. It's rare for a commercial to make me want to try something. Kudos to the team on this one, a smart idea with a memorable and fantastic execution.

Activity Score 36
janaka illangarathne's picture

nice idea

janaka illangarathne
Activity Score 247
Art Director
lolojambojuka's picture
manimal39's picture

really smart. hope this is a new era for Tim Hortons commercials!

Activity Score 3
kleenex's picture

cool concept.

Activity Score 58791
Web Designer/Developer
chunkylover69's picture

nice work. i wish they used a spooky voice'd guy as the point of contact.

Activity Score 71
Sacrilegend's picture

Love the building wrap and the whole immersive experience. It's not killer, but it would've been a nice little surprise.

Activity Score 3394
Featured Content

Latest Collections