Unlabeled

The music industry needs to change to bring in new musical talent, as 90% of produced Hip Hop music never reaches out to an audience.

With this campaign, we’re giving up-and-coming artists the chance to shine by being featured on Chance’s playlist on SoundCloud.

Chance’s one of the biggest independent Hip-Hop artists in the world. He has had a longstanding relationship with the platform and is a big supporter of unsigned artists.